tag:blogger.com,1999:blog-9968619.post1560847545359802994..comments2010-07-10T13:21:29.000+02:00Jasper (uselog.com)noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-9968619.post-58872260377913721772010-07-10T13:21:28.994+02:002010-07-10T13:21:28.994+02:00<b>FIRST ITERATION</b><br />@ Marieke<br />Thanks for your input! As you can see above I&#39;ve changed my prejudiced distinction of breeds of designers to: 1) analytical, 2) intuitive, and 3) artistic.Jasper (uselog.com)http://www.blogger.com/profile/10274466709014480194noreply@blogger.comtag:blogger.com,1999:blog-9968619.post-11289462885493778562010-06-04T17:23:04.326+02:002010-06-04T17:23:04.326+02:00I&#39;m completely on board with your statement that designers should not design for themselves. I would like to comment though on the idea that in order to create usable products, a company needs to hire analytical designers (instead of &quot;artistic&quot; designers). As you are mentioning here as well, in the end the process is key. <br />I&#39;ve done very successful projects with highly intuitive and &#39;non-analytical&#39; designers. I think the key is to safe guard the application of user-centered design methods (which does not purely need to be -each- designer&#39;s responsibility). <br /><br />I&#39;m know there are designers who do not believe in human centered design at all. But I also believe that there is a large group of designers (some of them &quot;artistic&quot;) who believe in user centered design, not because they are analytical, but because they experience that the process and methods result in support and inspiration. And I think that if human centered design methods are applied well, that is exactly what they do: not just provide a strong foundation for design, but also inspire the design process. <br /><br />Of course, this is assuming designers working in a team, with others leading the user-centered design process, whether by researchers, &#39;strategists&#39;, or potentially more analytical designers.Marieke Smetsnoreply@blogger.com